E-commerce / Online Retail

BrightGoods

How an e-commerce seller used Magic Eraser to cut product photo editing time by 80% and increase conversion rates with cleaner listing images.

The Challenge

BrightGoods sells home decor and kitchen products across multiple online marketplaces. With over 500 active SKUs, their team spent 20+ hours per week editing product photos — removing backgrounds, cleaning up imperfections, and standardizing image quality across their catalog. The manual Photoshop workflow created a bottleneck every time they launched new products or updated seasonal collections.

The Solution

BrightGoods adopted Magic Eraser as their primary product photo editing tool. The team uses background removal to create clean white-background images for Amazon and marketplace listings, the eraser tool to remove packaging defects and dust, and AI enhancement to standardize lighting and sharpness across photos taken by different team members at different times. The browser-based workflow eliminated the need for Photoshop licenses and training.

Results

80%
Editing time reduction

Product photo editing time dropped from 20+ hours per week to approximately 4 hours using Magic Eraser.

23%
Conversion rate improvement

Cleaner, more consistent product images contributed to a 23% increase in listing conversion rates over 3 months.

3x faster
New product launch speed

The team now launches new products with marketplace-ready photos 3x faster than before.

We used to dread photo days because it meant hours of Photoshop work afterward. Now our team edits a full product line in the time it used to take to do a single SKU.

Sarah Mitchell

Operations Manager, BrightGoods

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